Making the holiday shopping season safe, secure and profitable

Balancing Security And Festive Cheer During The Holidays

Black Friday and Cyber Monday were once strictly American phenomena but are now being adopted by retail worldwide. They mark the beginning of a retail bonanza that often lasts well into February.

Shoppers rush to buy goods at discount prices on Black Friday and Cyber Monday and then continue shopping throughout December until Christmas, before the next spending frenzy of the January sales begins in earnest.

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Paving the Way for m-Commerce Dominance

Mobile commerce (m-commerce) continues to be one of the fastest growing segments in retail commerce. A research published in the US this week suggests that 88% of mobile phone users make regular use of retail apps. 20% of all Starbucks in-store sales for example now come from mobile transactions.

In the UK, the picture is similar; IMRG reported that in 2014 40% of sales in the UK’s multi-billion pound online retail market came from mobile devices.

These figures are all part of a growing trend with year-on-year growth being reported, and is expected to continue as more consumers turn to mobile for their retail, banking and other every day needs.

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